TOW: Infographics

Infographics can create big impact in a blog post. They can be effective on a website, in news stories or in content marketing materials if well designed.  If done right, they should communicate complex… Continue reading

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12 incredibly useful digital tools for PR

What are the key social media tools that PR professionals need to go from bumbling amateur to results-driven superstar? Here are 12 of them: 1. Google Analytics The standard tool for website statistics, Google… Continue reading

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TOW: HARO: Help A Reporter Out

With Haro you are given the oppurtunity to tap into the largest source repository in the world with over 80,000 mainstreet and expert sources who will respond directly to your query on your terms.… Continue reading

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Example of good infographic: What makes Pinterest so addicting?

Image via PR Daily This is a great example of what a good infographic should look like! It’s clear, attractive to look at and gives all the information you need. It’ s filled… Continue reading

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Top 10 Photography Composition Rules

It may sound clichéd, but the only rule in photography is that there are no rules. However, there are are number of established composition guidelines which can be applied in almost any situation,… Continue reading

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Kony 2012 by Becky Zaiss

After watching the Stop Kony video, there were so many things running through my mind. The first is, if nothing else, the world should recognize and appreciate what one person was able to accomplish with… Continue reading

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PR newbies: 8 uncommon tips for job interviews

Be conversational with the receptionist or administrative assistant. Might not seem like a big deal, but in some ways, the administrative assistant will be the most important person you meet at that interview.… Continue reading

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TOW: Twitter Chat

Tonight I participated in a Twitter chat using the hashtag #blogchat. First created in 2009 and run by @mackcollier, #blogchat is a weekly conversation that takes place every Sunday night starting at 8pm Central,… Continue reading

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What PR pros need to know about Facebook Timeline for brands

Facebook rolled out its Timeline for brands feature on Wednesday. When Facebook launched Timeline for personal profiles, social media managers began speculating on when the format would be rolled out for brand pages.… Continue reading

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TOW: Poynter

As you begin your career in PR, or the communication’s field in general, there may be times where you find seeking resources that give you some form of aid to be very useful.… Continue reading

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